Event Details

PHO Webinar: Promoting Health: A (re) introduction to program evaluation

Many health promoters in Ontario have spent the COVID-19 pandemic reassigned to the pandemic response, away from health promotion work. In light of this, Public Health Ontario (PHO) is hosting a three-part webinar series that aims to re-familiarize health promoters with key concepts in health promotion. The series will also benefit professionals in both public and community health who wish to learn more about health promotion.

In the third session of the series, Andrea Bodkin, Senior Program Specialist at PHO, will introduce general concepts related to program evaluation and introduce PHO’s 10 step process for evaluating health promotion programs. Following this, Kyley Alderson, Health Promotion Specialist with Wellington-Dufferin-Guelph Public Health will provide an example of an initiative that was evaluated using PHO’s model.

Intended audience: Health promoters working at public health units, community health centres, and NGOs in Ontario. Managers and directors at similar organizations, as well as public health/health promotion students, are a secondary audience.

By the end of this session, participants will be able to:

  1. Define evaluation.
  2. Recognize the importance of evaluating health promotion programs.
  3. Describe PHO’s 10 steps to evaluating health promotion programs.

Presenter(s): Andrea Bodkin, Kyley Alderson, and Rachel Ackford

Andrea Bodkin, MPH, has worked in health promotion and public health since 2003. As Senior Program Specialist in Health Promotion with Public Health Ontario, Andrea brings her enthusiasm and expertise for planning in all forms, evaluation, community engagement, partnership development and facilitation to public health units across Ontario. Andrea holds a Master’s degree in Public Health with a specialty in Health Promotion from Deakin University in Melbourne, Australia.

Kyley Alderson, MPH, is a Health Promotion Specialist at Wellington-Dufferin-Guelph Public Health. Her role includes research and knowledge translation, program and policy development, project management, program evaluation and community engagement on a variety of different topic areas to help build healthy communities. Kyley has 13 years of experience in the health promotion field and holds a Master’s degree in Public Health with a specialty in Health Promotion from the University of Alberta.

Rachel Ackford, MPH, holds a Bachelor of Biomedical Science and Master of Public Health from the University of Guelph. She works at Wellington-Dufferin-Guelph Public Health as a Health Promotion Specialist on the Health Promotion Team. Part of her role at public health is to support research, evaluation and knowledge exchange. She is also pursuing a part-time PhD at the University of Guelph with the Guelph Family Health Study.


The opinions expressed by speakers and moderators do not necessarily reflect the official policies or views of Public Health Ontario, nor does the mention of trade names, commercial practices, or organizations imply endorsement by Public Health Ontario.


Public Health Ontario is committed to complying with the Accessibility for Ontarians with Disabilities Act (AODA). If you require accommodations to participate in this event, please contact 647-260-7100 or capacitybuilding@oahpp.ca.

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Capacity Building


Updated 19 Oct 2022